Become the Obvious Choice for Your Ideal Clients [video]
Learn why your marketing blends into the noise, how fear keeps you chasing bad clients, and what bold positioning choices turn your firm into the obvious choice for ideal clients.
Learn why your marketing blends into the noise, how fear keeps you chasing bad clients, and what bold positioning choices turn your firm into the obvious choice for ideal clients.
Average used to be safe but now it’s invisible. With AI leveling basics and attention shattered, only sharp positioning, bold opinions, and distinctive edges create demand, pricing power, and loyalty.
Most owners, founders, and CEOs feel like they’re fumbling around with their marketing strategies—especially in that “in-between” stage where it’s too big to DIY but not big enough for a full-ti…
This was an excerpt from a larger video that didn't work out, but I was able to salvage this segment so I figured I'd post it!