
Short Insights
Learn how to transform your business one minute at a time.


Want to be remembered? Do something nobody can forget.

Seth Godin Book-Blocked Me and Men's Warehouse Did Me Dirty

This is the reaction I'm always aiming for.

Stop obsessing over how your customers see you.

Ever feel like your marketing keeps turning into...nothing?

Your company's visual identity should have little to do with your personal preferences

Don't let your business get lost in the crowd

Your Business Doesn't Have Compeittors

Jay-Z tried to sue me. True story.

This is how superheroes land. Your business can do the same.

Marketing's harder than ever. Here's what to do about it.

This the Hard Part of Business Strategy

This is why companies are bad at strategy, and how to fix it.

Don't Diversify Your Business. Do This Instead.

The Northstar Document is Crafted for Incredible AI Results

A Northstar Document Will 10x AI Results for Your Company

You Refuse to Focus Your Business. Here's Why.

This ugly document gives your company a 10x AI boost

"Valve Theory" will DOUBLE your company's revenue in 2025

Best way to fight competition is to RUN LIKE HELL.

Being "Productive" is Seductive...And It's Ruining Your Business

Your business can SHRIVEL or THRIVE based on these six things
