Alex Hormozi condensed into 5 easy ideas (tl;dr)

Alex Hormozi has built a business empire worth hundreds of millions of dollars, and he did based around 5 pretty simple concepts.

If you don’t know Alex Hormozi, he’s easy to dismiss at first. He doesn’t look like the kind of guy you’d expect to get great business advice from.

Being really skeptical of online business influencers myself, I was for sure Judgy McJudgerson the first several times I came across his content.

But the more I saw, the more I kept thinking Dang it, he’s right, though…

I made a fast-paced video that summarizes the his 5 most important business principles.

If you don’t know him, you will after this. (And if you already do, it’s a tight refresher.)

Here’s the tl;dr version of Alex Hormozi.

I'm James Archer. This is why firms hire me.

3 decades in marketing 20+ years in the C-suite Hundreds of firms advised

I know how to do this in the real world:

  • I’ve spent 20+ years in C-level positions
  • I ran a successful marketing agency for 12 years
  • I’ve helped 100s of businesses from startups to Fortune 500s
  • My work’s been featured in The New York Times, Inc. Magazine, Fast Company, and Entrepreneur.
  • I’ve delivered over 100 speaking engagements and written countless articles on these strategies.